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How important can an top domain be?

One of the most essential preconditions for establishing a successful Internet presence is the domain name. It is what people will perceive first when they discover your web page and what they will identify you with. The domain name should be easy to memorize, but should also be something that tells your site's visitors what the web site is about.

Generic Top-Level Domain Names (gTLDs)

A domain name traditionally is composed of two components - a Top-Level Domain Name (TLD) and a Second-Level Domain Name (SLD). If you have domain.com, for instance, ".com" is the TLD and "domain" is the SLD. There are a couple of sets of TLDs that you should contemplate prior to picking the domain you wish. Your selection should rest on the aim of your site and on its target spectators. Let's check the gTLDs, or generic TLDs - these are the most popular Top-Level Domain Names intended to denote a given purpose - .com (commercial establishments), .net (networks), .biz (corporations), .info (informational websites), .org (organizations of a non-commercial character), .mobi (handheld devices), .asia (the Asia Pacific), .name (individuals or relatives), .pro (particular professions), and so on. As you can see, these Top-Level Domains cover most fields of life, so you should settle on the one that would illustrate the objective of your web site best. There is no restriction as to who can register such Top-Level Domains, but some of them contain extra steps to verify that you are eligible to register such a Top-Level Domain Name (.mobi and .pro, for example).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific Top-Level Domain Names. Each country has its own ccTLD. Selecting such a Top-Level Domain is good if your target group of web site visitors is from a certain country. Many visitors would rather buy commodities or services from a local site, and if your target is Canada, for instance, registering a .ca TLD could increase the visits to your web site.

Domain Redirection

You can register a number of domains, which can forward your site's visitors to a specific website such as domain.com, for instance. This would boost the traffic and reduce the risk of somebody snatching your visitors by using the same Second-Level Domain with a different TLD - if you are not using a trademark.

Name Servers (NSs)

Every Top-Level Domain Name has domain name records. The name server records (NS records, aka DNS records) specify where the domain is hosted, in other words they point to the web hosting provider whose name servers (NSs, a.k.a. DNSs) it is utilizing now. You can change the name servers of your domain at any moment. You can have your domain registered with one company and get the web site hosting service itself from another. Hence, if you register your domain and encounter good website hosting solutions someplace else afterwards, you can point your domain name to the new provider's DNSs straight off.

Domain Name Server Records (NS Records)

In general, as long as your domain name uses a particular pair of NSs, all its NS records will direct to the same hosting vendor. Some web space hosting distributors, however, allow you to modify given domain name server records, among them the A records and the MX records of your domain name. The A record is an IP address, which discloses on which server your web page is located, whereas the MX records indicate which web hosting server handles the e-mailbox accounts associated with your domain name. For instance, if you appoint a new web site designer and he creates an .ASP web site that will be accommodated on his personal Windows web server, you may want to alter only the Internet Protocol address (the A record) but not the MX records of your domain name. Thus, www.domain.com will point to the Windows web server, but your electronic mails or any sub-domain names such as forum.domain.com or shop.domain.com will still be in your current Linux web site hosting account. The .ASP environment is created by Microsoft and requires a Windows hosting server, although a Linux server would be far more reliable.

Cheap TLDs Supplied by 'Free Hostia'

Only a number of web hosting distributors allow you to modify particular domain name server records and very frequently this an additional paid service. With Free Hostia , you have a vast assortment of Top-Level Domain Names to select from and you can edit all domain name server records or forward the domain names via a redirection tool at no additional charge. For that reason, 'Free Hostia' would be your best choice when it comes to managing your domain and to creating a successful presence on the World Wide Web.